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Cookie Policy

Last updated: 03.11.2026

This Cookie Policy explains how Pexpats uses cookies and similar technologies on our website, what information they collect, and how you can manage your preferences.

We use essential cookies to keep our website working. With your permission, we also use analytics and advertising cookies to understand how visitors use Pexpats and measure the performance of our advertising.

You can accept, reject, or customize optional cookies at any time.

What are cookies?

Cookies are small text files stored on your device when you visit a website. They help websites remember information, such as your preferences, and can also be used to understand how visitors interact with a website.

Some cookies are necessary for a website to work properly. Others are optional and are used for analytics or advertising.

Cookies can be stored by Pexpats or by third-party services that we use.

How we use cookies

We divide cookies into three categories.

Necessary cookies

Necessary cookies support essential website functionality and remember your cookie preferences.

These cookies are always enabled because they are required for the website to function properly.

They are not used for advertising.

Analytics cookies

With your permission, we use Google Analytics 4 to understand how visitors use our website.

This helps us see which pages are visited, how visitors navigate between pages, and how our online services and tools are used.

We use this information to identify problems and improve the website.

Analytics cookies are disabled unless you give your consent.

Marketing cookies

With your permission, we use Google Ads to measure the performance of our advertising campaigns.

These cookies help us understand how visitors reach our website through advertisements and which actions they take afterward, such as submitting a form or starting a registration.

Google may also use information collected through its advertising technologies for advertising purposes, depending on the services and settings involved.

Marketing cookies are disabled unless you give your consent.

Cookies used on our website

The following cookies and technologies are associated with our cookie consent system and Google integrations.

The exact cookies stored on your device depend on your preferences, browser settings, and the services used during your visit.

CookieConsent

Provider: Pexpats

Purpose: Remembers your cookie preferences so you do not need to make the same selection every time you visit our website.

Duration: Based on the configured consent retention period.

Google Analytics cookies

Cookie: _ga

Provider: Google Analytics

Purpose: Helps distinguish visitors for website analytics.

Duration: Up to 2 years.

Cookie: ga*

Provider: Google Analytics

Purpose: Maintains information about website sessions.

Duration: Up to 2 years.

Google Ads cookies

Cookie: _gcl_au

Provider: Google Ads

Purpose: Supports advertising conversion measurement.

Duration: Up to 3 months.

Cookie: _gcl_aw

Provider: Google Ads

Purpose: Stores information associated with advertising clicks and conversions.

Duration: Up to 3 months.

Google Consent Mode v2

Provider: Google

Purpose: Communicates your cookie consent choices to Google Analytics and Google Ads.

Google Consent Mode v2 is a consent management mechanism, not a separate cookie.

Not every cookie listed above will necessarily be created during your visit. The cookies used depend on your preferences and the services involved.

How we ask for your consent

When you first visit Pexpats, we display a cookie popup with three options.

Accept All

Allows necessary, analytics, and marketing cookies.

Reject All

Allows necessary cookies only. Optional analytics and marketing cookies remain disabled.

Customize

Opens a preferences panel where you can enable or disable analytics and marketing cookies separately.

You can also close the popup without making a choice. In that case, optional cookies remain disabled.

We do not treat closing the popup as consent.

You can change your cookie preferences at any time.

Click Cookie Preferences in the footer of our website to open the settings panel.

From there, you can enable or disable analytics and marketing cookies, save your updated preferences, or withdraw consent you previously provided.

Your updated preferences apply to future tracking activity.

You can also delete cookies through your browser settings. Most browsers allow you to view, block, or remove cookies.

Deleting necessary cookies or disabling them in your browser can affect how some website features work.

Third-party services

We use the following Google services, subject to your cookie preferences.

Google Analytics 4

We use Google Analytics to understand website traffic and how visitors interact with our pages and online tools.

More information is available in Google’s Privacy Policy.

Google Ads

We use Google Ads to measure advertising performance and conversions.

More information is available in Google’s documentation about information collected from websites.

These services are provided by Google and are subject to Google’s applicable privacy terms.

How long cookies remain on your device

Different cookies have different expiration periods.

Some are session cookies that are removed when your browser session ends. Others remain on your device for a defined period or until you delete them.

Your cookie preferences are stored so that we do not need to ask for your consent every time you visit our website.

You can change your preferences at any time through the Cookie Preferences link.

Updates to this Cookie Policy

We update this Cookie Policy when we change the cookies or tracking technologies used on our website.

The date at the top of this page shows when the policy was last updated.

Contact

If you have questions about our use of cookies or how your information is handled, please contact Pexpats using the contact details provided on our website.

For more information about how we process personal information, please read our Privacy Policy.

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About Pexpats

Pexpats.com s.r.o. is a Czech-registered tax, accounting and immigration services agency. Pexpats is authorized in the Czech Republic to provide accounting advisory, bookkeeping and tax-record services and also holds trade authorization covering administrative services. Pexpats is a private professional service provider, not a government authority, and is not affiliated with Czech government authorities.

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